About US

Our Story

For more than four decades, businessman José Seabra has been dedicated to the food trade. This is how Loia Foods was born, driven by his desire to innovate and create a brand that stood out for the excellence of its products, both those imported and distributed by him, as well as those that carry his own label: LOIA FOODS.

 

In this trajectory of more than forty years, Loia has shown tireless commitment in the search for quality products, bringing a vast selection directly from Portugal and Brazil. In addition, it fills us with satisfaction to produce our own items, such as the bread line, a real success, and delicious pastas, in addition to frozen options, such as fish, codfish à Brás and Rissóis. And, of course, our Guaraná Ipanema, which is a source of great pride for all of us.

 

Unquestionable specialists in Portuguese and Brazilian products, we work tirelessly to supply the very best, from renowned brands, such as Vilma and Nestlé, to exclusive launches, such as Coco Obáh and Arroz Granjeiro, always aiming to offer the quality that makes our consumers feel welcome, recalling the warmth of family traditions. And it is this dedication that makes supermarkets fully and increasingly trust in the sales potential of the LOIA FOODS brand. ​

 

Our vision of the future is to be increasingly recognized as that brand of value, the one that embraces all families. LOIA FOODS will always be synonymous with the best choice.

Organizational identity of Loia Foods

Mission: our mission is to provide our customers with a unique gastronomic experience, offering them high quality food products, both imported and carefully distributed, as well as lovingly produced by ourselves. We seek to bring the flavor of culinary traditions from Portugal, Brazil and all of Latin America, with a touch of innovation and authenticity, providing special family moments.

Vision: our vision is to be recognized as a value brand, leader in the food market, standing out for the excellence and variety of our portfolio. We always aim for consumer preference, being synonymous with quality, trust and satisfaction in each product offered.

Values ​​(quality): We believe that excellence is the foundation of everything we do. We prioritize the careful selection of the best ingredients and rigorous production processes to guarantee the highest quality in each product.

 

Who We Are

Tradition and Innovation: we respect the roots and history of culinary processes, but we also value innovation and the constant search for novelties that can surprise and delight our customers. Commitment to the Customer: we place our customers at the center of everything we do, always seeking to understand their needs and exceed their expectations, providing them with a differentiated and personalized shopping experience.

 

Pride and Passion: we are passionate about what we do and are proud of our accomplishments and achievements. This feeling is reflected in each Loia Foods product, transmitting to our customers the affection and dedication that permeate our work.

 

Value Proposition: at Loia Foods, we believe that the essence of good food is capable of bringing people together, rescuing affective memories and creating unforgettable moments. Our value proposition is based on offering high quality, authentic and tasty products that refer to the culinary traditions of the countries we love. We want to be the link between our customers and their cultural origins, providing them with a unique and delicious experience, full of affection and authentic flavors. Trust, tradition, innovation and passion are the ingredients that make us unique, and it is with this mix that we seek to delight and retain our consumers.

 

Promise: our promise is to offer products of excellence, which bring the genuine flavor of the culinary traditions of the countries we represent, whether in imported delicacies or in our own creations. We want to be the trusted choice for special family moments, providing gastronomic experiences that connect hearts and palates. Loia Foods is committed to honoring its origins, being a pioneer in innovation and, above all, satisfying its customers’ desire for memorable moments full of flavor.